Excerpts from Events Solution magazine article:
The Flowers of Fall
It's Not Just Red, Yellow and Orange this Autumn
by Lindsey Getz | Published in September 2007 Focus on Event Design
The Color Green
Saving the environment is a hot topic on everyone’s mind, and it has shown a lot of influence in floral designs for the fall.
“Neutrals and organics are so popular right now, and I believe it’s directly related to peoples’ environmental awareness,” says Kitchen. “A room that’s done with tablecloths in various hues of green, for instance, can be grouped together by color. The look of the room becomes blocks of color flowing into one another and forming a sort of aerial landscape.”
“An ‘organic’ aesthetic is definitely gaining popularity with our clientele,” says LuAnn Dickson, owner of Verbena Floral Design in Austin, Texas. “We are incorporating elements from nature into our floral arrangements — the result has been compositions with multiple layers of texture and color.”
Almeta Smith, creative director and owner of Floral Designs by Meta in Dallas/Fort Worth, Texas, agrees that organics are the hottest trend of the season. “Extreme colors are being replaced this fall by more basic earth tones,” she says.
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